Need to post a job listing with the Thoroughbred Chapter?

Job postings are free of charge to all local chapter members. Non-members may list opportunities for $50 each. Contact us at communications@kyprsa.org for details.

Integrated Marketing Content Creator – Christian Appalachian Project

JOB ALERT!
Christian Appalachian Project is hiring an integrated marketing content creator. Could this be a good fit for you? View the Job Posting online here and find details below. Contact PRSA Board Member Tina Bryson with any questions at TBryson@chrisapp.org

ABOUT US:
If you are looking for a creative position that makes real impact in the lives of people struggling in poverty and you can combine that passion with energy and expertise, come join our dynamic marketing team.  Christian Appalachian Project has been helping people in need in Appalachia for nearly 60 years and has an annual impact in the lives of 1.5 million people across the region.  Our marketing team gets to share that amazing story and we need you to help us take that message to the next level.

We are a close-knit team in CAP’s Lexington, Kentucky office that is committed to sharing CAP’s story with donors, volunteers, the community, the media, and families we serve.  CAP has 16 different human service programs, and our team works to share those diverse stories as part of our unified brand.

ROLE:
We are looking for someone with a  naturally outgoing personality that can create content for all of our digital platforms, and carefully curate that content to strategically grow our reach through consistent engagement. You will be responsible for creating and executing an integrated marketing approach to maximize brand awareness and capitalize on opportunities to generate revenue through engaging content on social media platforms, the organization’s website, and digital campaigns.

Our marketing team works at an extremely fast pace. We work with competing priorities while maintaining a commitment to high standards, excellence, the team, and our CAP community.  We are working to leverage CAP”s brand regionally and nationally.  If you are creative, collaborative, and love to find ways to leverage content on various platforms, and want to be a part of building hope, transforming lives, and sharing Christ’s love, come join our team!

ESSENTIAL SKILLS:

  • Maintain an integrated marketing content calendar by planning, creating, posting, and promoting digital content.
  • Manage all aspects of website, including content creation, optimization, keyword management, and analytics.
  • Create and manage email marketing campaigns.
  • Manage social media channels – paid and organic – including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Moderate engagement and content to ensure consistency with CAP’s brand and culture.
  • Conduct market research featuring competitive analysis, media and influencer research.
  • Develop and execute social media campaigns to promote the brand.
  • Assist in monitoring, analyzing, and reporting on marketing campaign performance website, social media, content, etc.
  • Create reports that analyze date and summarize insights.  Share recommendations and leverage donor insight data to refine brand management.
  • Build relationships with internal and external stakeholders to generate compelling content and serve as liaison between Communications and other CAP departments for items related to the content creator position.

QUALIFICATIONS:

  • Associates in a related field is required
  • Bachelors in a related field is preferred
  • 2 or more years of successful experience in a related field or combination of education and experience

BENEFITS TO YOU

  • Christian Appalachian Project, Inc. CAP’s 2022 benefits program is designed to help you stay healthy, feel secure and maintain a work/life balance.  Offering a competitive benefits package is just one way we strive to provide our employees with a rewarding workplace.  CAP offers the following benefits; Medical Plans, FSA, HSA, Dental, Vision, Life and AD&D, STD, LTD, Whole and Term Life Insurance, Supplemental Insurance Plans, 401k plan with 6% match, 16 Paid Holidays, and PTO at the start of your employment.
  • Interested candidates should visit us at Christianapp.org to learn more about us and to apply for this opening.  Please send samples of your work to lgibson@chrisapp.org   

Position Announcement:  Foundation Communications Coordinator

Position Announcement:  Foundation Communications Coordinator

Position Summary

The Foundation Communications Coordinator will be responsible for the development and execution of marketing and public relations endeavors for the American Association of Equine Practitioners, with an emphasis on its charitable arm, The Foundation for the Horse. In this full-time role, you will have the ability to directly impact an association and its Foundation dedicated to improving the health and welfare of horses.

This position is key to The Foundation for the Horse’s emphasis on communicating effectively with its various constituencies, including donors, prospects, volunteers, and the equine industry at large.                                                                                                    

Key Responsibilities

  • Recommend, create, and evaluate content for media releases, social media, newsletters, e-blasts, advertising, annual report, marketing and development collateral, website, and other print and digital content in a timely manner.
  • Create and execute marketing, public relations, and social media plans for The Foundation, and manage platforms that support its strategic plan.
  • Maintain brand standards and compliance across the organization.
  • Oversee projects working with outside agencies as needed.
  • Coordinate photography and video production as needed, and curate associated photo and video libraries.
  • Manage the design of special booth displays and inventory of all required equipment and materials.
  • Other marketing and communications projects as needed.

Qualifications

  • An undergraduate degree in marketing, communications, public relations, business, or related field.
  • Three years of experience working in a non-profit or membership-based organization, preferably within development/fundraising.
  • Demonstrated experience developing and executing marketing and public relations campaigns.
  • Demonstrated ability to communicate effectively, verbally and in writing to a diverse audience.
  • Mission-driven and goal-oriented.
  • Preference consideration for applicants with development or equine industry experience.

Salary Range: $44,000 – $60,000 + incredible benefits – commensurate with experience

The AAEP and The Foundation for the Horse is headquartered at the Kentucky Horse Park in Lexington, KY. Please note: This is an in-person position at the AAEP Headquarters.

To apply, please submit resume and a one-page cover letter to:
Sally Baker
Director of Marketing & PR
AAEP
sbaker@aaep.org